Top 5 Beauty Retail Apps on Android in Switzerland: Q2 2024 Performance

The second quarter of 2024 saw notable trends in the performance of the top 5 beauty retail applications on the Android platform in Switzerland. Here’s a detailed look at how these apps fared in terms of downloads, weekly active users, and revenue, based on data from Sensor Tower.

Notino: perfumes and cosmetics had a steady stream of downloads throughout the quarter, peaking at 632 in the week of April 22 and gradually declining to 321 by the end of June. The app's weekly active users saw a positive trend, starting at 1.9K in early April and reaching a high of 2.3K by the end of April, before slightly tapering off to 2K by the end of June.

Douglas – Parfüm & Kosmetik experienced fluctuating download numbers, peaking at 588 in mid-April and dropping to 236 by the last week of June. The weekly active users followed a similar pattern, starting at 2.1K and reaching a high of 2.2K in mid-April, before seeing a gradual decline to 1.8K by the end of June.

BEAUTY BAY showed a modest performance in downloads, with numbers ranging from a low of 9 in early June to a high of 70 in late April. The app managed to maintain a consistent number of weekly active users, starting at 148 in early April and reaching 202 by the end of June.

flaconi had relatively low download numbers, peaking at 56 in mid-May. However, the app's weekly active users showed a positive trend, starting at 25 in late April and increasing to 83 by the end of June.

CHARLOTTE TILBURY saw a varied download pattern, peaking at 50 in early June. The weekly active users displayed a steady increase from 56 in early April to 75 by mid-June, ending slightly lower at 73 by the end of the quarter.

For more detailed insights and data, visit Sensor Tower.